This week we have been planning a product to sell. We firstly sorted out the roles for the team with Person A taking the role of team leader and Person B (Marketing), Person C (Sales), Person D (Finance), Person E (Presentation) and Person F (Logistics and organisation) taking on their roles. We then planned to make sensory jars, basil plants and squishy fidget balls. With Person D making sure we stayed in budget we sourced the most cost-efficient materials we could, an early passion for the team was to make sure recycling was a key component in our product.
A challenge for the team was keeping focused and constant interruptions. We overcame this through taking regular breaks and making sure everyone was ok and had a job, making sure we used WET effectively as well as strong leadership and keeping a clear goal in mind as well as a bit of humour.
We did market research on one of our walks looking at a plant seller and how the packaged and priced their product. As well as using our target audience to inform our decision on pricing.
Our logistics manager took the lead on creating an advert for our products complete with pricing as well as catchy jingle and an endorsement. This will be part of our presentation we will be giving to a leadership team, and we look forward to their feedback on our enterprise product.
Overall, we as Wemms Fidget feel very proud of what we have managed to achieve in enterprise and can’t wait for people’s reaction to our products on Friday. The next day we
came up with our marketing strategy. After our strategy was made, we designed a label for the basil plants and the fidget toys.
When we got to know that we have been allocated the task of working on a project through which we had to yield income from a budget of £30, we put our heads together and eventually came up with the idea of designing reusable tote bags. These are small natural fibre (calico cotton) bags for use while shopping, for example. Given the current state of our planet and the climate crisis, we were keen to do something with sustainability credentials.
The students, a group of six, came up with the name, ‘Super6’, and a brand name of ‘Sustain-a-Bag’.
First things first, we had to come up with some house rules to ensure the smooth running of the team comprising of various ages, skills and abilities. This was definitely a step in the right direction as we needed to turn to these to remind us of what team spirit is and why we embarked on this project when the going got tough.
Having set the foundation for our team, we started making the designs on the tote bags which we had bought from our budget. We came up with some designs which we tested on members of other teams – particularly popular was a turtle motif and the theme of customised letters.
Our main medium was ‘sharpies’ – permanent felt markers – though we supplemented these with normal felt pens, poster paints, material and sequins/glittery bits.
Our students came up with the slogan “sustain a bag, sustain our future”.
So please come and support us on Friday where I’m sure you’ll be able to find a bag to suit your needs or just to put your rubbish in!
We’ve been extremely busy for Enterprise week, planning and preparing our products for the grand finale on Friday: the Young Enterprise Fayre.
On Monday, after some ice-breaker activities which helped us get to know each other better, we discussed our strengths and weaknesses and allocated roles and responsibilities.
We then looked at the resources available to us, thought about our skills, talents and interests and brainstormed ideas about what products we could produce. We tried to choose things that would appeal to members of the Wemms community and also that would produce a good profit margin for the ‘Toilet Twinning’ charity that Wemms has chosen to support.
We decided that fidget toys would be cheap and easy to make with some of the resources available: pony beads and slip rings. This would also be an item that many members of the Wemms community would enjoy using, and since the toys are quiet when in use, they would not be disruptive during lessons.
We also thought about the latest trends on social media and decided to make Hama bead rings and bracelets that we could customise as these are currently ‘on trend’.
Lastly, we had the idea of selling candy floss as one of our team had access to a professional grade machine and this would produce an excellent profit margin as well as attracting the punters to our stall!
We spent time making prototypes of fidget toys and jewellery. One of our challenges was that we had some heart shaped slip rings that were too large for the pony beads to fit. Whilst not wanting to waste these, we thought of options to make keyrings with these and made a few prototypes, some of which were too fiddly to make in large quantities. We learnt that while this was frustrating, it proved the usefulness of making prototypes.
We used a focus group to run our ideas past other members of the community and asked which items would be most popular. This gave us an idea of what people would be willing to spend on our products too.
Tuesday was spent creating and presenting a PowerPoint presentation and posters, deciding the cost of our items and taking advance orders and measurements for them. We also started a production line and getting to grips with how the materials behaved. This was especially challenging with the Hama beads as we found that we had a limited time to work them into the ring and bracelet shapes while they were still warm from the iron. We discovered that the dimensions altered slightly when the beads were melted into place, so sizing was a challenge and adjustments had to be made to some of the custom-made products.
On Wednesday, our challenges continued as we struggled being able to make more complex and interesting shapes for the jewellery. This gave us the idea to use spiked square templates to hold the beads in place while manufacturing. We could then produce any 2-dimensional shape requested.
We learned how to use marketing to enhance our consumer base and increase sales. We also learnt how to use PowerPoint design tools to implement graphics and enhance the visualisation of our products.
On Thursday, we finalised all the products and photographed them. We were mindful of the help that other members of the school community gave us and made sure our appreciation was known so that they could see the value of the services (e.g. their video and photography skills) that they shared with us.
We then went around the school and put up posters in each department. We planned the stall layout and started tidying up and preparing the room for our visitors.
Over the week, our group became increasingly harmonious. We learned to listen to others, communicate effectively and to work cooperatively as a team each with different roles.
We are excited to be able to offer our products on Friday and hope to make a valuable contribution to the ‘Toilet Twinning’ charity.
As Einstein himself would say, “Imagination is everything. It is the preview of life’s coming attractions.”
This week we have celebrated Young Enterprise week by coming up with ideas for a product that we could sell to family and friends at the Young Enterprise Fayre. Firstly, we sorted out the roles and responsibilities of each person on the team. We brainstormed some ideas and the majority voted to make dreamcatchers and mobiles. One team member worked out the costings of what it would take to make each hanging decoration and we used our budget to purchase the materials needed for each decoration including feathers and beads to hang on the metal loops.
Team members were taught how to make the dreamcatchers and mobiles using yarn and thread to weave webs on metal hoops. We then hung different decorations on and beneath the hoops to create the dreamcatchers and mobiles we wanted. Our product designer came up with some brilliant designs. The finished creations looked so beautiful that potential customers started reserving the ones they wanted!
We did face some challenges with working together as a team, as some team members began the week distracting the others rather than working together to create a product. However, we discussed our problems as a team, and once those team members realised the rest of the team found their behaviour disruptive rather than funny, they settled down more and focused on the tasks better. Together, we learnt how to cooperate with each other, how to work together as a team to create some amazing dreamcatchers and mobiles. Each team member should be very proud of their work.
Another challenge we overcame was how to price the products. We wanted them to be affordable while still making a profit to raise money for the ‘Toilet Twinning’ charity. So, we decided to divide our products into two categories: one group was priced at £3 each and the second category, in which we put the dreamcatchers and mobiles that had more decorations on, was priced at £4 each.
The other important task we completed this week was creating and presenting a PowerPoint, detailing what we are making and what we have been doing each day, which we will deliver to the school leadership team on Friday.
Overall, the experience has been really positive with team members saying they have learnt how to work in a team and that they have also discovered how to make a variety of dreamcatchers using a small amount of resources. In addition, our product designer learnt how to organise a production line. Each team member stepped out of their comfort zone to achieve the goal of creating enough dreamcatchers and mobiles to sell at the Fayre. And the results were fantastic!